As part of Little Mistress's evolving brand strategy, I reimagined the Little Insider magazine as a premium editorial insert, distributed through leading fashion publications including Grazia, LOOK, and Marie Claire. The redesigned format created a stronger connection between print and digital, encouraging readers to engage with the brand beyond the page.

From concept through to final artwork, I led the creative execution of each edition - shaping layouts, directing editorial content, managing the copywriter, and overseeing creative approvals to deliver a polished publication that balanced editorial storytelling with commercial impact.